Project Description

THE PLAN USA MEDIA – FULL BRANDING PACKAGE

The Plan is a multi city online media concept that has not launched yet, that is to host all the happenings of major cities across the U.S. The Plan contacted me for a full branding package. One of the tag lines we created is “What’s the Plan?” playing off that tag line I created a dual purpose icon, “P” for “Plan” and a question mark. This is going to be such an informative brand when it launches. 

PATRON MODERN MEXICAN – FULL BRANDING PACKAGE

Patron modern Mexican contacted me to develop a full branding package for their new, high end, fast causal Mexican restaurant. We kept colors and fonts modern, a nautical color palette, with and elegant theme. This exciting new concept is set to launch in the Charlotte metro area in the fall of 2019.   

SWEET ENVY GOURMET COTTON CANDY – FULL BRANDING PACKAGE

This was such a fun and whimsical brand. I was tasked with developing a brand that would grab the attention of brides to be and anyone who was planning an event. I absolutely love the mystic creature, the mermaid and suggested to the client we have a mermaid as part of our branding and name the newly founded company Sweet Envy. Cotton candy flows like a mermaid glides through the sea. The mermaid is hand drawn with the shape of the mermaid acting as the “S” in the logo. It was such a fun experience to be a part of this brand from the ground up.

MESA CATERING – FULL BRANDING PACKAGE

Over the years, Mesa Catering has set the bar as Charlotte’s premium catering company because of their dedication to providing high-quality catering and superior service at a great price that falls within any budget. Whether an intimate gathering or a large corporate party, it is their goal to create a food experience that will exceed expectations, from start to finish.

Mesa came to ME after a rebrand gone wrong by another firm. The word Mesa, meaning table in Spanish is where we started when developing their brand. The logo is crisp and fun and has a clear message of “Bringing more to the table than just food.” I also developed all of their website copy, a new responsive website, tag line, business cards and uniforms. Mesa was so happy they have recently contracted ME to develop their new menu and leave behind collateral.