CREATIVE DIRECTION & DESIGN
WINE & TAPAS WEEK As an original creator of the event, I found it fitting to create a publication to encompass everything you need to know about the wine and entertainment scene in the Charlotte area. The Wine & Tapas Magazine is a semi-annual publication to promote Charlotte's Wine & Tapas Week in the Spring and Fall. [...]
PR & COPYWRITING
THE LABOR INDUCING PIZZA It all started with a Facebook message from a new mom claiming that she had gone into labor after eating my client's Buffalo Chicken Pizza. Not only had she gone into labor within 24 hours of eating this magical pizza, but so did four of her friends as well [...]
BRANDING
THE PLAN USA MEDIA - FULL BRANDING PACKAGE The Plan is a multi city online media concept that has not launched yet, that is to host all the happenings of major cities across the U.S. The Plan contacted me for a full branding package. One of the tag lines we created is "What's the Plan?" playing [...]
SOCIAL MEDIA
ONLINE & OFFLINE SOCIAL PROGRAM FOR THE GAME Founded in 1986, the Game set out to make history by adding an American made collection of fan apparel to their brand, using American-grown cotton, and helping to create more jobs in the US. THE SOLUTION: To become fans of their fans. Via a ‘field-to-field’ approach, under the direction of ZWO [...]
WEBSITES / DIGITAL MEDIA
WEBSITES Moving the needle requires more than a fancy website. I created these websites from start to finish, touching on everything from creative direction, project management, design, development, photography and copywriting. HawthornesPizza.com SaltLife.com EVOPhilly.com WhiteheadManor.com IntentionalHomeCLT.com TNTGetFit.com FriendshipTrays.org CommonMarketIsGood.com DIGITAL MEDIA During my time at ZWO-BeTalkable our existing client, Delta Apparel, [...]